Pricing is one of the most important parts of managing any kind of retail business, and when you're working with both a physical shop and an online store, managing pricing can be kind of intimidating. This article will explain how you should handle pricing (specifically changing prices) when you're using your Windward POS system and your integrated ecommerce platform.
What Should I Do?
Before we get into the details, let's establish the scenario we're talking about. If you're reading this, you want to change the price of a product on your website. What we're talking about here applies equally to all ecommerce platforms; Magento, Shopify, BigCommerce, WooCommerce, etc. This advice is specifically for Windward POS systems, but is likely applicable to other POS or ERP systems as well.
Now that we have that out of the way, the actual information is pretty simple! If you want to change the price of something on your website, you should change the pricing in Windward. If you change the price through your ecommerce platform, the new price will get overwritten when our Integrator next reads the data from your Windward installation. If you change the price through Windward however, you won't run into this issue! The new price will be consistent across platforms.
An additional benefit to doing things this way is consistent pricing. If a customer looks at your website before visiting a physical location to see how much something costs, they won't get confused by potentially different prices. Given modern expectations for how retail stores operate (namely that your online pricing accurately reflects your physical pricing) we highly recommend using the technique described above.