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The Leader: Site Imagery

Overview

The Leader WordPress theme is easy to work with and offers many options.  This article will provide dimensions needed for images that will be used throughout the site as well as how to use some of the theme features.  Below is a link to the theme in case you want to view the different layouts and type of imagery.

Note: Be sure to view the different homepage and header layouts.  Your project manager will work with you to be sure you pick the one that will work best for you.

Site Imagery - Wide Layout

Lifestyle images are an important aspect of your site; they help create the look and feel you want to create online.  Be thoughtful as you pick your imagery as it's how you merchandise your online store.  Below are different images you may use throughout your site.

Note: The following dimensions are based on what works best with the theme's layout.  Occasionally, the height of the images may be adjustable, but the width is not.

Homepage Slider Images

Slider Images are the first thing people see when visiting your site.  Be sure to use images that capture your shoppers' attention while reinforcing your brand.

  • Dimensions : 1,600px wide x 450px tall

Banner Images

The Leader offers you three banners below the slider to promote different areas of your site.

  • Banner Dimensions : 370px wide x 160px tall

Shopping Landing Pages

Images on your shopping landing pages help reinforce the products within your departments as well as give you the opportunity to showcase a mix of your products.

You will want to create an image for each of your main shopping departments (i.e. Men, Women, Apparel, Accessories...).

  • Image Dimensions :770px wide x 300px tall

Blog

Modern Retail highly recommends blogging as it adds meaningful content to your site as well as keeps it fresh (not to mention the SEO benefits)!

To help with the layout, you will want to add a Featured Image on each post.  Below are a couple of different blog layouts.  The size of the Feature Image will depend upon how you prefer to have your layout.  Here are two different options, one with a taller and one with a shorter Featured Image:

  • Taller Featured Image: 770px wide x 515px tall
  • Shorter Featured Image : 770px wide x 300px tall

 

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