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Magento Terms and FAQ

MAGENTO TERMS and FAQ

What is an attribute?
An attribute is simply a characteristic of a product. Size, color, and price are all examples of attributes. They are characteristics that can vary within a product. For example, a shirt can come in 5 sizes – XS, S, M, L, XL. Size is an attribute.

What are the types of images?

  • Base image – what shows up as default for product
  • Small image – department pages
  • Thumbnail – shopping cart

What is a configurable product? 
A configurable product is a product that comes in several different options. For example, you have a shirt that comes in 5 sizes. You will have 5 simple products in your catalog (one for each size) that you will combine into one configurable product. The only one that shows on the site is the configurable product with all the size options. The 5 simple products are not visible on the site.

What is the dashboard?
The dashboard is the main page you see when you log in. It will show you current statistics for your online business and other information. Across the top is a menu that gives you access to the various functions of Magento.

How do I change a login or password? How do I add (or remove) a user in Magento?
From the System menu, select Permissions –> Users. From this screen, you will be able to add, update or delete a user.

To add a new User, select Add New at the top right of the screen. Complete the required info on the User Info tab. Select the User Role tab on the left and select the role this user will have. Click Save User at the top right. The new user will now be found in the list of users on the User screen. PLEASE NOTE: Password should be 7 or more characters and must contain both numeric and alphabetic characters. They are case sensitive and should NOT include spaces.

 

 

To remove a User, select the User you want to delete from the list on the User page. Then select Delete User at the top right of the screen.

How do I name a product?
Product names should be kept short and to the point. Remember, the name is not the description! Product names can be a sentence, but it’s not necessary. Keep the product names consistent throughout your catalog. For example, if you plan to include the designer’s name, always include the designer’s name. The product’s name should be unique from the names of other products in your catalog. Using the name of the designer in the product name may help with the search engines, but it’s not necessary.

Product names cannot be in all capital letters. Using all caps in the product names will prevent your product catalog feed from being accepted by Google Products.

How do I handle a product that comes in multiple colors?
If you have a product that comes in several colors, we suggest that you enter each color as its own product. Our research has shown that customers will not select a black top to see if it comes in other colors. Having all the color options as separate products will display all the colors available on the catalog page, making it easier for customers to make their selections.

What is the weight field for? How does it work? Does the weight have to be exact?
The weight will help determine shipping costs. The customer never sees the weight of their order, only the shipping costs at checkout. The price the customer sees at checkout is the final “agreed on” price that they pay; it can’t be adjusted for shipping after the purchase. This field is adjustable to cover packaging costs. The weight doesn’t have to be exact. Shipping methods can be adjusted to achieve an actual cost.

What are descriptions?
Descriptions should be a few well written sentences describing your product. This description should be unique to your business and not directly copied and pasted from another source. This is what will be sent to the search engines. 

What are short descriptions used for? Are they necessary?
Short descriptions aren’t necessary but provide extra information about a product. Short description is the place you list additional information about a product such as how to clean/launder, fabric content and other details. These lists are often bullet points of information. You may use the WYSIWIG editor to create the bulleted list. Short descriptions should not be copied and pasted from Word documents and should be entered using the default Times font in the standard, default size. Do NOT change the font or size as this will over-ride the formatting that has been defined for your site. The font and size will “automatically” change to match the text on the rest of your site’s product page – you do not need to format it.

What are Related Products, Up-sells and Cross-sells?
Related Products are products that you would like to offer to the customer at the bottom of the product page. They can complete an outfit or a set that the featured product is a part of. Up-sells are products you would like to offer the customer at the bottom of the product page INSTEAD of the featured product. They are usually more expensive, of better quality or more popular. If you have both Related and Up-sells on a product page, Up-sells appear below the Related Products. Cross-sells are suggested products that appear in the shopping cart. Magento randomly picks 3 products that you have designated as cross-sells to display here.

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