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Standard Email Accounts & Aliases

Overview

In order for your website to function, there are email aliases and email accounts that we must configure for you.

  • Email Aliases look like real email addresses but instead simply forward email to a recipient.  Modern Retail uses aliases for various function on your website and marketing.  What's nice about an email alias is it is easy for us to change when for example you want order confirmation to be sent to a new employee.
  • Email Accounts on the other hand are "real" email account you use for your personal messages.

Please use a hard-to-guess password on all accounts.  Failure to do so could result in your email account getting hacked and used for nefarious activity.  A strong password includes both letters, numbers and special characters such as #%&*.

Configuration

Modern Retail's typical email configuration include setting up several email aliases and at least one email account.

Email Aliases

  1. abuse@store-address.com
    This account forward email to Modern Retail and is an Internet requirement.
  2. addthis@store-address.com
    This alias is used to configure your social networking features at AddThis.com.  This alias forwards all mail to customerservice@store-address.com.
  3. bing@store-address.com
    This alias is used to setup your Bing Accounts.
  4. blog@store-address.com
    Configured for your use only and plays no role with your website.  This alias also forwards all mail to customerservice@store-address.com.
  5. contact@store-address.com
    This is used on the "Contact Us" form on your website and is configured to forward all email to customerservice@store-address.com.
  6. facebook@store-address.com
    Used to configure your Facebook account if you don't already have one.  This alias forwards all mail to customerservice@store-address.com.
  7. google@store-address.com
    This alias is used to setup your Google Accounts.
  8. info@store-address.com
    Is used by Modern Retail's email marketing tool.  You will undoubtedly get replies to the emails you send out from Modern Retail asking to be taken off your list, vacation messages and other common replies.  This alias also forwards all email to customerservice@store-address.com.
  9. orders@store-address.com
    This is where new order confirmations are sent.  You will also get replies form consumers when they reply to the order confirmations they receive.  This alias is configured to forward all email to customerservice@store-address.com.
  10. postmaster@store-address.com
    This account forward email to Modern Retail and is an Internet requirement.
  11. root@store-address.com
    This account forward email to Modern Retail and is an Internet requirement.
  12. sales@store-address.com
    Configured for your use only and plays not role with your website.  This alias also forwards all mail to customerservice@store-address.com.

Email Accounts

customerservice@store-address.com

As you can see from the above list, this Customer Service email account is the main address where almost all email is sent.  Modern Retail has found it useful to send all email from our customers to one main email account.  That way several people at the store can reply to consumers and see their responses.

jane-doe@store-address.com

This of course is your personalized email address.  You can give out these personalized addresses to anyone at your store. Typically, store owners will give address to buyers, sales staff or anyone who plays an important role in your store's operations.  While you can have as many email addresses as you like, 10 accounts come standard with every service.  Additional email addresses can be purchased for $2 / month per account.

 

 

 

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